First of all, what the heck is a custom website? Aren’t all sites custom?
In short, no. Many websites are templates with customizable information. Your logo and name can simply be dropped onto a stock page. Choose from stock content and pictures for the interior pages, and you’re done.
You need custom…
For Your IMAGE
Problem is, with template sites, hundreds of other businesses will have the same website that you do. Isn’t your practice worth more than that? A custom dental website can set your office apart from others. This sends an important message to your potential patients. If you take the time to make your practice look unique, you’ll probably invest time and quality in every patient you see.
Because SEARCH ENGINES Crave Custom
Besides creating a brand and image for your unique practice, a custom dental website can feature text written just for you. Not only does original copywriting set your practice and team apart, but it will also rank better with search engines. The “spiders” that crawl web pages look for duplicate content. If you post stock articles on your site, the spiders know! Those pages will not do well on search engines.
Because DENTISTRY is Different from Other Businesses
Your job is creating healthy, unforgettable smiles, and you do a sensational job. Our job is creating effective, unforgettable dental websites, and we do an amazing job. Our graphic designers know dentistry and specialize in website design. Our copywriters know dentistry and specialize in copywriting. Our SEO team understands website competition, and they specialize in optimizing dental websites for effective marketing. Our customer service representatives, production team, sales staff, and website developers specialize in their areas of expertise…for dentists. (more…)