Friday, January 29th, 2010
With a gold or platinum website, TNT offers a patient education page that includes links to library articles. About 100 articles are available to choose from. They’re written by dental copywriters who understand search engine optimization, but they’re easy to read for the general public. Here are the pros and cons of a dental library on your website:
- Pro – It provides rich educational information for your patients.
- Con – Articles are stock, not customized, so editing is limited.
- Pro – The additional text, even though it’s duplicated on other sites, seems to do well on search engines in more rural areas.
- Con – Duplicate text can, traditionally, work against search engine optimization.
- Pro – The more patients know about your services before their visit, the more targeted and educated they’ll be – which leads to higher case acceptance rates.
- Con – Sometimes, when patients know more, they ask more questions. This can make appointments a little longer than normal. (more…)
Tags: custom dental website, Dental Marketing, dental patient educaiton, dental site, dentist website, internet marketing, online marketing, search engine optimization
Posted in Dental Websites | Comments Off
Friday, August 7th, 2009
The Scenario
You have a recently optimized, custom website; you blog or GhostPost regularly. You may even have a pay-per-click campaign.
The Problem
You know that your site should attract more visitors. You aren’t happy with your traffic reports.
Ask Yourself
- Are your expectations realistic? How many people in your area (the cities you serve) use the Internet?
- Have you hindered your website’s SEO potential by micromanaging the design, content, and functionality? Did you go against the advice of experts because of personal preference? You should be able to work with the experts for a custom website that suits your needs and preferences while maintaining all the elements required for a solid SEO strategy.
Solutions
- Call TNT Dental at 877-868-4932 for a free website analysis. (more…)
Tags: best dental websites, best dentist, best dentist websites, boost seo, custom website, deep search, dental advertising, Dental Marketing, dental website, dentist advertising, dentist marketing, find my website, google, hosting, internet marketing, online marketing, pay per click advertising, search engine optimization, search engine results, top dental websites, top dentist, top dentist websites, website hosting, website marketing, website optimization, website support, website visibility
Posted in SEO: Search Engine Optimization | Comments Off
Monday, March 9th, 2009
You need your website to drive traffic to your practice, but have you considered driving your patients to the website? If your site is attractive and has valuable information, your current patients are very likely to share it with friends and coworkers. Your custom website should function as the face of your practice online and a practical extension of your dental office. Follow these 10 tips to get the word out about your website and your practice… (more…)
Tags: custom website, Dental Marketing, Dental Websites, dentist website, internet marketing, online marketing, website marketing
Posted in Dental Marketing | No Comments »