Posts Tagged ‘dental advertising’
Monday, April 26th, 2010
Everyone knows that word-of-mouth advertising is the single best type of marketing for any business. A NeilsenWire study shows that 90% of people trust recommendations from people they know. Furthermore, 70% trust the opinions of people online… like in testimonials. Comparatively, 55% trust radio ads, 61% trust newspaper ads, and 70% trust brand websites.
You can lead a horse to water, but you can’t make him drink. You can also lead a potential patient to your website, but you can’t make him schedule. You can, however, increase the odds in your favor.
A custom, search-engine-optimized website is job one. After that, collect patient testimonials. Your friends at TNT Dental want to see you succeed! Here’s a little help… (more…)
Tags: custom dental website, dental advertising, dental patient testimonials, dental practice advertising, dental testimonials, dental video testimonials, dentis twebsites, dentist advertising, dentist endorsement, dentist marketing, dentist testimonials, patient testimonials, video testimonials, website testimonials
Posted in Dental Marketing | Comments Off
Monday, January 4th, 2010
Making the most of what you’ve got could save you money. In light of the economy we’re starting with in 2010, prudence dictates that we evaluate spending, tighten our belts, and maximize potential in every area of business. If you’ve seen appointment numbers decline, you might have thought about cutting back on overhead by reducing your hours or employees. Before you pull out the sickle, I encourage you to take every opportunity to fill that appointment log.
First and foremost, call TNT Dental to spruce up your Internet marketing program. It’s 2010, so let’s celebrate with 10 tips for marketing that will take you only 20 minutes each. Here are the first five… (more…)
Tags: custom dental website, custom website, custom websites, deep search, dental advertising, Dental Marketing, dental technology, dental website, dentist marketing, dentist website, internet marketing, search engine optimization, seo, web 2.0, website hosting, website marketing, website optimization
Posted in Dental Marketing | Comments Off
Wednesday, December 9th, 2009
You don’t say much. If that’s the case, you’re missing out. Search engine spiders feed on words. In fact, if you write – not necessarily well, but just coherently – your words could significantly boost your online popularity. There are three main ways to post written content online for search engine boosting purposes…but first, the basics.
Basic No. 1
Get a website. If you don’t have a website, your online efforts have no nucleus.
Basic No. 2
Link to your website. Always, always, always link back to your website.
And as for those three primary ways to post… (more…)
Tags: blogging, custom website, dental advertising, dental blogs, Dental Marketing, dental practice blog, dental website, Dental Websites, dentalblogs, dentist blog, dentist marketing, dentist website, facebook, get found on google, ghost blog, ghostwriting, internet advertising, internet dental marketing, internet marketing, search engine optimization, seo, TNT dental, website marketing, website optimization
Posted in Blogs & GhostPosts, Dental Marketing, Dental Websites | Comments Off
Monday, November 30th, 2009
The ADA says that about half of US dentists have lost revenue and patients throughout the year. Less revenue means less advertising, but less advertising means fewer patients, and fewer patients means less revenue. It’s a vicious cycle. What if you could take your little website and turn it into a marketing machine that packs a knockout punch? With a little help from your friends at TNT Dental, you can!
Let’s look at this website as an example. Atlanta Dental Spa knows how to work the online marketing machine. You’ve got Facebook and Twitter accounts on the top right corner of the banner. Move down a bit, and you have an eye-catching Flash presentation that showcases the doctor’s awards and services. From there, we move left to right on the main portion of the webpage to see a small sampling of the before-and-after gallery, a CNN video of the doctor, and then we have an email response form on the right. Got a question? You don’t even have to move down the homepage to contact the dentist directly.
What’s the big deal with these features, you ask? Here’s the rundown: (more…)
Tags: custom dental website, custom website, dental advertising, Dental Marketing, dental practice blog, dental technology, dental website, dentist advertising, dentist marketing, dentist website, internet advertising, internet dental marketing, internet marketing, search engine optimization, social networking, TNT dental, web 2.0, website marketing, website optimization
Posted in TNT Services, Uncategorized | Comments Off
Thursday, November 12th, 2009
Drs. Adam and Christina Stowe of Georgetown, KY can now be found online at www.stowefamilydental.com. Highlights of the new, custom dental website include:
- Gorgeous graphic design
- An interactive map
- Patient education about services offered
Congratulations, Stowe Family Dental. Here’s to many more years of making Georgetown smile!
The TNT Dental Team
Tags: custom website, custom websites, dental advertising, Dental Marketing, dental website, dentist marketing, dentist website, internet marketing, search engine optimization, seo
Posted in New Websites! | Comments Off
Friday, August 7th, 2009
The Scenario
You have a recently optimized, custom website; you blog or GhostPost regularly. You may even have a pay-per-click campaign.
The Problem
You know that your site should attract more visitors. You aren’t happy with your traffic reports.
Ask Yourself
- Are your expectations realistic? How many people in your area (the cities you serve) use the Internet?
- Have you hindered your website’s SEO potential by micromanaging the design, content, and functionality? Did you go against the advice of experts because of personal preference? You should be able to work with the experts for a custom website that suits your needs and preferences while maintaining all the elements required for a solid SEO strategy.
Solutions
- Call TNT Dental at 877-868-4932 for a free website analysis. (more…)
Tags: best dental websites, best dentist, best dentist websites, boost seo, custom website, deep search, dental advertising, Dental Marketing, dental website, dentist advertising, dentist marketing, find my website, google, hosting, internet marketing, online marketing, pay per click advertising, search engine optimization, search engine results, top dental websites, top dentist, top dentist websites, website hosting, website marketing, website optimization, website support, website visibility
Posted in SEO: Search Engine Optimization | Comments Off
Friday, June 19th, 2009
Website Production
• How long does it take to get a TNT Dental website live?
- If everything flows smoothly, with no hiccups, TNT can create a custom dental website from the ground up in less than 8 weeks. Factors that stall production include: lag time in email responses; not having all materials (forms, bios, logo, etc.); not having domain name secured and accessible; lack of response from client.
• What do I have to do?
- TNT makes it easy for you. The biggest responsibility you have is in the very beginning. To create a custom dental website that truly reflects your practice and provides interactive tools for marketing and patient registration, you’ll need to do three things… 1) Complete a 30-minute interview call with the writer. The interview questions are available for review. 2) Complete a 30-minute interview call with the designer. Chose 5 websites that you admire before the interview. 3) Provide all “assets” in a timely manner (forms, pictures, bios, logo, etc.).
• Will I be able to make changes after the site is live?
- Yes. TNT offers full-service support and hosting. Simply call, email, or message your support representative through your TNT Dashboard. Your support request will be promptly processed.
(more…)
Tags: custom website, dental advertising, Dental Marketing, dental website, Dental Websites, dentist advertising, dentist marketing, domain name, internet advertising, internet marketing, search engine marketing, search engine optimization, search marketing, seo, TNT dental, website hosting, website optimization, website support
Posted in Uncategorized | Comments Off
Monday, June 1st, 2009
If your practice has seen revenue drop, you may be considering marketing cutbacks. It’s a catch 22 – cutting back on marketing could mean less business, but with less business, you have to cut back somewhere. Marketing feels expendable to some degree.
If you do not have a dental website, get one. “Why,” you ask? Here are three great reasons:
- Your ideal pateints – the folks with money to spend on their dental health and appearance - use the Internet, not the phone book, to find services.
- You will be surprised at the return on investment for a well-optimized website that accurately reflects your dental practice.
- Websites aren’t like print marketing. If you start a new promotion, earn a certification, or purchase technology that you want to market, just add it to your site any time. TNT Dental websites are created to grow with a dental practice. Updating your website is literally as simple as sending an email to the TNT support team.
(more…)
Tags: custom website, dental advertising, dental blog, Dental Marketing, dental website, dentist advertising, dentist blog, dentist marketing, dentist website, dentistry, google dentist, search engine optimization, seo
Posted in Dental Websites | Comments Off
Friday, May 8th, 2009
This article won’t educate you about all the features of a great website. Instead, this one’s about how to draw in patients, get them interested in your office, and prompt them to call you. It’s about making the most of your dental website and online marketing strategy.
Your Website’s Visibility Online
1. Get a logo and brand your practice, from the sign on your door to your invoices, print materials, embroidered scrubs, and website design. Promote the site in your regular marketing.
2. Order a custom website with search engine optimization.
3. The content on your website should be written by an SEO copywriter with a good understanding of dentistry. Expect services descriptions, internal linking, headings, and calls to action on every page.
4. If you have particular services you really want to focus on, consider a PowerPage. This one-page website will boost your visibility online and give you a great forum to present the benefits of and your training and expertise with the services.
5. Include a blog, and updated it as often as possible. You can opt for GhostPosts if you do not have time to blog. A dental blog is the new newsletter, and it’s also very good for your search engine strategy.
6. Additional ways to promote visibility and popularity online include: pay-per-click advertising, social networking, press releases, local news coverage of your website, and getting your web address in front of your community. (more…)
Tags: dental advertising, Dental Marketing, dental website, dentist blog, dentist website, dentla technlogy, google, internet marketing, search engine optimization, search marketing, seo, social netoworking, website online
Posted in Dental Marketing | Comments Off
Everyone knows that word-of-mouth advertising is the single best type of marketing for any business. A NeilsenWire study shows that 90% of people trust recommendations from people they know. Furthermore, 70% trust the opinions of people online… like in testimonials. Comparatively, 55% trust radio ads, 61% trust newspaper ads, and 70% trust brand websites.
Blog – Many factors contribute to how your website ranks on SERPS (search engine results pages) – longevity of your live domain, quality written content, design and layout, sitemap submission, tags, keywords, etc. However, if you want to go above and beyond traditional SEO marketing, write a blog. One post a week is sufficient. Blogs are considered news by search engines, so their content ranks well on SERPs. If you’d like to know more about blogging, 