New Websites from TNT Dental

July 27th, 2010

TNT Dental announces two new websites gone live in July. These particular sites showcase many of our most popular features on the gold and silver platforms.

Dr. Brown’s gold platform website includes a gallery of cases, which important since a picture is worth a thousand words. In addition to the gallery, the site includes detailed information about dental services and the team. Patients can quickly access registration forms to complete at home before their first visit. An interactive map on the contact page makes finding the practice convenient for new patients. And every page of any TNT website features the doctor’s name, address, phone number, and email.

Dr. Songstad’s website is a silver platform, the perfect starter site for any dental practice. Also called a brochure site, our silver website inlcudes all the basic information a patient needs when looking online for a dentist. The site has a completely custom design that incorporates the practice logo, colors, and photography. All of the text is original, as well.

TNT Dental offers three levels of websites: silver, gold, and platinum. We can help you determine the best type of site for your practice. If you currently have a website, we will analyze it at no charge, then help you determine how to improve the site’s appearance and effectiveness on search engines. TNT offers an effective search engine optimization plan, complete with hosting and support, at a very reasonable rate. Call today: 877-868-4932.

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Don’t Be a Dental Twit: Tweet Correctly

July 8th, 2010

Do you have a Twitter account? Do you use it? Correctly?

Not that you’ll be abducted by birds if you don’t use Twitter to its full advantage (imagine thousands of blue cartoon birds carrying you away), but if you want to make the most of your time, here are a few do’s and dont’s for dental practice Twittering.

  • Don’t Tweet too much about personal stuff.
  • Don’t Tweet about scientific articles.
  • Don’t Tweet about things irrelevant to your patients.
  • Do Tweet to announce open appointments.
  • Do Tweet to announce specials and referral programs.
  • Do Tweet to announce events you’re participating in.
  • Do Tweet about your staff – new, having a baby, getting married, etc.
  • Do Tweet if the office will be closed unexpectedly.

That’s about it. Simple and to the point. Just like a sweet Tweet.

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Designer’s Choice: TNT Before and After Galleries

June 29th, 2010

Everyone has favorites. While all of our websites’ before and after galleries are great, our designers are particularly proud of these.

The first is on Dr. Gregory Wright’s website. It features a film-slide style picture menu of headshots, and each page consists of a large after cutout, a before and after smile close up, and a clinical before and after shot, with the lips pulled back.

http://www.wrightsmiles.com/pages/gallery/gallery.htm

On the Cohen McClintock Dental site, the banner features black and white headshots of actual patients. As you hover the cursor over a picture, it turns full color. One click takes you to that patient’s before and after page where you can view an after headshot and close up before and after photos.

http://www.cohenmcclintockdental.com/pages/gallery/veneers.htm

Dr. Charles Botbol’s website for Studio B Dental in Toronto features an attractive before and after gallery. At the header, there is the same film-slide style picture menu that’s on Dr. Wright’s site. Then, stacked below are full face before and afters, smile before and afters, and nice clinical before and afters of the teeth and gums. The unique thing about Dr. Botbol’s gallery is the case study that follows all the photos. Text covers the problem, solution, treatment time, and results.

http://www.studiobdental.com/gallery.html

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Best Presentation for Dental Insurance & Financing

June 17th, 2010

These days, it is all about the money – or lack thereof. Many people avoid dental visits because, when money is tight, checkups just don’t top the list of necessities. Others don’t go to the dentist because they lost their dental benefits – which probably didn’t cover much to begin with. A good dental website tries to answer the problems patients face and always focus on the benefits.

Your website probably addresses patient concerns like smile imperfections, tooth pain, and fear of the dentist. But does your website provide upfront information about finances?

Here’s how the TNT Dental writers take financing and insurance issues that you think are negative and turn them into a positive for patients. Read the rest of this entry »

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Should Your Dental Team Facebook? YES!

June 9th, 2010

Forbes tells us that CEOs should post on Facebook and Twitter. In the March, 2009 article by Matthew Fraser and Soumitra Dutta, we’re also told that a lot of businesses think social networking is a distraction, a time waster, or a potential management risk. One look at the modern customer service and corporate culture philosophy of Zappos or IBM (their blogs) to see that social networking is an excellent tool for business.

Though it’s not easy to find information about social networking at work for work, (most of the results have to do with disciplining employees for Facebook-ing on company time), I ran across a few posts worthy of consideration:

“I believe that employees need to be the first ones to go and post content on the fan pages. This enables their connections to be drawn into the pool and this lets the ball rolling.”
Aathira N. – LinkedIn Post Read the rest of this entry »

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Introducing the TNT.mobile App for Dentists – Voila!

June 3rd, 2010

You know the folks here at TNT Dental are on top of the latest, greatest, and most effective Internet marketing strategies. Our life is making your website powerful online! So now you can…

<– take this to the next level with a smart phone app like this. –>

It’s the next generation of dental website marketing, and TNT Dental is on top of it for you. Call today to ask about TNT.mobile and see how your website can be featured on iPhones (and other phones) everywhere!

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How Much do Dental Patients Want to Know?

May 27th, 2010

Everyone says that an informed patient makes wise treatment decisions. Really?
Sure, co-diagnosis, patient education, and thorough discussion are awesome, and they do help patients make good treatment choices. But how much information makes a patient “informed?” And what information does a patient really need to accept the treatment plan?

The copywriters at TNT Dental have found that just enough of this with a sprinkle of that and not too much of the other is the best recipe for success when it comes to patient education and case acceptance. We keep the following points in mind when composing patient education pages for dental websites. Read the rest of this entry »

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Welcome to the Web, Dr. Crumb!

May 19th, 2010

Here at TNT, we’re thrilled to announce the new interactive website Crumb’s Cranium. The site explains with awesome, easy to navigate pages how the new emergency scheduling system can improve practice productivity and reduce stress. From the every page, and easy-to-use PayPal button allows quick online ordering.

Check it out at www.crumbscranium.com.

We’re excited to partner with Dr. Donald Crumb on this new venture.

Wishing you all the best, Dr. Crumb,
The TNT Dental Team
& Jill Nastasia, Your Website Expert!

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Congratulations Southridge Dental!

May 19th, 2010

Dr. Ted Dunson andthe Southridge Dental team are now the proud owners of an exquisitely designed custom website by TNT Dental (if we do say so ourselves). A true reflection of the family and cosmetic dental practice, the new website features warm, inviting colors and beautiful photography. Denton, Texas dental patients who visit the site will immediately see the practice’s front door and can access scheduling information with the click of a button. In the near future, patient forms will be available for download, which will save time for patients and the front office team.

Thanks, Dr. Dunson, for choosing TNT Dental. We appreciate your business and look forward to expanding your website right along with your practice!

Sincerely,
The TNT Dental Team
& Jill Nastasia, Your Website Expert!

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Custom Designed Websites that Work Hard for Dentists

May 4th, 2010

When you think about a “great” website, what comes to mind?

Colors, lines, pictures? The design, right?

What about effectiveness in bringing in new patients?

Most people consider the Internet a visual media, like television. A TV commercial has to visually appeal to the viewer, or you start to surf. Likewise, a billboard or magazine ad has to be bold and different to catch the interest of a potential customer. Websites aren’t just visual, though.

Consider this: How do you look for a service on the Internet? Google, Bing, or Yahoo, most likely. These, and all, search engines are word-based tools. Just as you’d look up “plumber” under “p” in the Dallas yellow pages, you’d type “plumber in Dallas Tx” to find the same guy online.

Here’s a little quiz – and you’re going to have to role play. You are a stay-at-home mom in a new town. Your children and your husband need you to find a dentist for the family – and you’d like to find one who can brighten up your smile. So you sit down at your laptop and type into Google: Read the rest of this entry »

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